Pride in Sales

In the sales closing book, the author emphasizes having pride in sales. Ultimately, the CEO of a company will become a sales and marketing expert. Of course, nowadays, an engineer can also become the CEO. Generally speaking, it is true that people from sales and marketing backgrounds often become CEOs. Anyway, the author's reason for this is that sales is the only element that generates profit.

In the past, I had a great aversion to sales. I had heard and seen that alcohol sales were the basis and core. I thought I would be a deficient salesperson because I didn't drink.

When I actually do sales, I am doing sales without drinking. I wonder if sales are low because I don't do alcohol sales, but thankfully, I am attracting customers and continuously receiving project orders.

In the past, I lacked confidence in our service, in myself, and in sales, and I had no pride. I am gradually changing my mindset, and as I gain successful experiences, I realize. I realize the importance of a heart that wants to help customers and a confident attitude.

Right after this content, the story of alcohol and sales comes out, and the author also says that he doesn't drink at all. He even emphasizes not drinking with customers. Of course, it is uncertain how much this part will be applied in Korean society, but I also agree. I hope that the relationship will be formed not through alcohol with customers, but through the service and product, value, and the trustworthy attitude of the salesperson.